Deodorant or deodorizer can represent: A desire to change something about yourself or your environment (a habit, an irritating person, etc.), perhaps to make it seem more pleasant or tolerable.
A desire to obscure or hide something unpleasant or unacceptable (perhaps the truth, or a perceived flaw).
A desire to present yourself or a situation in the best light, control the image you project, or to avoid judgment by others.
For more clues, consider the meaning of the area or thing being deodorized.
See Also: Armpit, Smell, Fragrance, Soap, Cleaning, Bathtub or Shower
[1]A precaution taken to prevent critical discernment of one’s personal attributes
[2]Symbolic of covering up offensiveness
[3]